Twitter has more than 300 million users and is one of the oldest social media platforms where a lot of conversations and engagement happen. Twitter unlike other social media platforms is very unique with characteristics like tweets, reply as tweet and 140 character limit which is nowhere else to be found. Thus, the conversations that happen on Twitter, the way the users interact with each other, their buying behaviors and the marketing strategies used to entice them; all of them are different when compared to other social media platforms like Facebook.

If you have a Twitter account of your business and want more engagement on the platform to reach out to your customers/clients, taking the help of a Twitter marketing service agency is a wise thing to do. Twitter marketing is slightly different from other social media platforms and there are exclusive twitter marketing service agencies who can offer services exclusive to Twitter. Here’s how to hire them.

1.  Talk to their clients

The best way to know more about a marketing agency is to talk to the agency’s clients and know how the services offered by the agency have worked out for them. Different clients have different requirements and if all of them are doing well under the services offered by the agency, it speaks about the capabilities of the agency to drive the brand forward. Speak to them exclusively about Twitter and get to know the changes the agency’s Twitter marketing services have brought about to their company. Also, get a brief idea about the work ethics and approach the agency follows with their clients.

2.  Take a look at their work

Just talking to the clients of the agency won’t give you all the information you need before you hire a Twitter marketing service agency. You’ll get an idea of how the agency handles Twitter accounts and what tactics it uses on a day to day basis to increase engagement. For more details like insights and analytics, ask the agency to share a comprehensive analytics report of their client pages to see how good or bad the account is doing.

3.  Ask for goals and milestones

Every marketing or advertising agency must set certain goals and milestones to their marketing activities. Setting these milestones will help decide the budget and the schedule required to meet these milestones. Milestones will also help the company to see how much guarantee the Twitter marketing agency can make and how much it can actually achieve within the specified time.

4.  Ask for a schedule

Social media management must religiously stick to a pre-defined schedule so that everything goes as planned to achieve the goals and milestones defined in prior. Schedules are also important as it helps maintaining consistency and make the page look organized and professional. You can judge whether the agency is a good fit or not by the type of schedule it comes up with for your Twitter account.

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